We were commissioned to capture a networking event for professionals around behavioural science and public health to attract new members to the network. We captured all keynote speaker throughout a conference day. We also created a promotional video at the same time. The promo video went on to be the highest converter out of all marketing efforts put forward.
Effective content marketing is about mastering the art of storytelling. Facts tell, but stories sell.
Bryan Eisenberg, Online Marketing Thought Leader, Author, Speaker
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